When Darby Dental Supply opened a new branch office in Memphis Tennessee they needed a new employee brochure, and they needed it fast. This project was taken from conception to print in only two weeks time. Such a tight deadline crunch necessitated using already existing resources, namely a library of nonprofessional imagery. These strict limits meant a great deal of photo retouching and collaging. The project was a big hit with Darby and it’s new employees.

This piece was the recipient of a 2007 Gold MARCOM award for recruitment brochure design.

Design Goals:
• Short deadline
• Utilize employee generated content and media.